The Supervisory Board of Cherry SE has permanently appointed Rogier Volmer as Chief Executive Officer, effective July 1, 2026. Volmer, who served as interim CEO since January 1, 2026, will continue to lead the company's strategic transformation under the "Blossom" future program. The decision aims to provide stability and continuity during a critical phase for the international manufacturer of computer input devices.
Since taking office, Volmer has focused on operational implementation of the transformation, setting a course to sustainably increase profitability and strengthen Cherry's position in its core peripherals and components business. His permanent appointment ensures seamless continuation of these initiatives, which include targeting profitable growth in the Office, Security, and Gaming segments.
Marcel Stolk, Chairman of the Supervisory Board, stated: "Over the past few months as interim CEO, Rogier has proven, with his extensive international leadership experience and clear strategic vision, that he is the right person to lead CHERRY into its long-term future. He has stabilized the organization, brought focus and direction, and advanced the implementation of our transformation with discipline. We are very pleased to continue working with him."
Volmer commented: "I would like to thank the Supervisory Board for the trust they have placed in me. Over the past six months, I have gained an in-depth understanding of the potential of our long-established brand and the high level of commitment of our global team, and together we have laid the foundation for CHERRY's future. Now it is time to maintain this course with full momentum. Our focus remains clear: profitable growth in our core segments - Office, Security, and Gaming - and sustainable value for our shareholders, partners, and employees."
Cherry SE is a global manufacturer of computer input devices including keyboards, mice, microphones, and headsets for office, gaming, and industrial applications, as well as hardware and software solutions in digital healthcare. Founded in 1953, the company is known for innovative and durable high-quality products developed in-house. Its operational headquarters is in Auerbach, Germany, with additional development, services, logistics, and production sites in China and Austria, as well as sales offices in multiple countries.
The permanent CEO appointment comes as Cherry continues to execute its "Blossom" program, which aims to streamline operations and enhance profitability. For more information about the company and its transformation, visit Cherry's investor relations page.


