In a move that underscores the growing demand for quality children's content in Spanish, Hispanic Information Telecommunications Network (HITN) and Liberty Puerto Rico have announced that Edye, HITN's premium content ecosystem for preschool-age children, is now available to Liberty TV customers in Puerto Rico. Starting this week, Liberty customers can add Edye to any television package for just $2.99 per month, offering families a safe, ad-free Spanish-language option featuring curated content for children aged two to six.
Edye will be available as an à la carte option within Liberty's entertainment packages and can also be accessed through Liberty Go, the exclusive app for Liberty TV customers that provides live channels on mobile devices and tablets. As an added benefit, users can also access the content through the Edye app, available on the App Store and Google Play. This partnership is part of Liberty's commitment to providing Puerto Rican families with the best in entertainment and education, all in one place, according to Quique Vivas, Chief Consumer Officer at Liberty.
Edye's programming is designed to nurture curiosity, imagination, and the small moments of discovery that come with growing up, all through stories and characters that children love. Beyond the screen, Edye is designed to spark conversations between parents and children, turning screen time into family bonding opportunities. Eric Turpin, General Manager of HITN, emphasized the importance of this partnership: "Puerto Rico has always been a core part of our audience, and this partnership lets us reach families wherever they are. Edye was created to give parents peace of mind and offer children content that supports their development. Bringing this experience to Liberty customers means even more families on the Island can turn screen time into family connection time."
Edye features an extensive library of shows starring beloved characters like Daniel Tiger, Pocoyo, Paw Patrol, and Molang, along with games and parent guides designed to extend learning beyond screen time. The platform offers more than 2,500 episodes across more than 70 preschool series, and reaches a growing subscriber base in the United States, Latin America, and Brazil. This addition reinforces Liberty's position as the island's leading provider of broadband internet, video, telephone, and wireless services.
The launch of Edye on Liberty Puerto Rico is significant for several reasons. It addresses a critical need for Spanish-language educational content in a market where many families are bilingual but prefer to raise their children with Spanish as their primary language. By offering an affordable, ad-free option, Liberty is not only enhancing its entertainment lineup but also supporting early childhood development in the region. Moreover, this partnership highlights the growing trend of streaming services targeting niche audiences, particularly in the Latino community, which has been historically underserved in terms of quality children's programming.
For HITN, this deal expands its reach in Puerto Rico, a territory it has long served through its main network. HITN already reaches more than 35 million households in the United States and Puerto Rico via various providers, and the addition of Edye to Liberty's lineup strengthens its presence in the island. The collaboration also demonstrates how traditional pay-TV providers are adapting to the changing media landscape by offering streaming-like add-ons to retain and attract customers.
Parents in Puerto Rico can now subscribe to Edye through Liberty and enjoy peace of mind knowing their children are watching content that is both entertaining and educational. With Edye's focus on fostering curiosity and family interaction, this service is poised to become a favorite among families seeking quality screen time options. As Liberty continues to innovate and HITN expands its digital footprint, this partnership sets a precedent for future collaborations in the region.
