As search behavior undergoes its most significant shift in over a decade, Delhi-based digital marketing agency MysticDigi Pvt. Ltd. has launched a dedicated AI SEO practice designed to help businesses appear in AI-generated search results, including Google AI Overviews and other generative engines. The new service, announced today, aims to bridge the gap between conventional search engine optimization and the growing influence of AI-driven answers on consumer decisions.
With a growing share of queries now ending in an AI-generated summary rather than a click, and buyers increasingly starting research in conversational AI tools, businesses that are not visible to these systems risk losing demand before a competitor's listing ever appears. MysticDigi's new offering is built to address this challenge by optimizing for both traditional search results and AI-generated answers simultaneously.
"Ranking on page one is no longer the finish line," said Anubhav Garg, Founder of MysticDigi Pvt. Ltd. "Your customer may never scroll to your listing if the AI answer above it recommends someone else. Our SEO experts now optimize for both realities at once - the traditional Google result that still drives revenue, and the AI-generated answer that increasingly decides who gets considered in the first place."
The new practice combines generative engine optimization (GEO) with traditional SEO, delivered as a unified roadmap. Key components include AI Overview and answer-engine optimization, which involves restructuring content into clear, extractable, question-led formats that large language models can quote and cite. Entity and brand authority building ensures consistent business signals across the web so AI systems recognize the brand as a credible source. Advanced schema markup and structured data help both crawlers and AI models understand products, services, and expertise.
Topical depth and content clustering create interlinked ecosystems that cover subjects comprehensively, while technical SEO focuses on site speed, indexation, and crawl readiness for both traditional bots and AI crawlers. Additionally, the service includes AI visibility tracking and reporting, monitoring how and where a brand surfaces across AI-generated answers, mapped against conventional rankings and traffic.
The service is available immediately to businesses in India, Singapore, the UAE, the United Kingdom, and the United States. MysticDigi, headquartered in Delhi with a presence in San Francisco, serves clients across e-commerce, healthcare, education, real estate, manufacturing, professional services, and B2B technology.
Engagements begin with an AI visibility audit that benchmarks a brand's current presence inside generative answers, identifies where competitors are being cited instead, and produces a prioritized action plan. The company is offering the audit at no cost to qualifying businesses through the end of the current quarter.
"Every business we speak to has the same question right now - how do we show up when AI answers for us?" Garg added. "The honest answer is that it takes disciplined fundamentals plus a new layer of work most agencies haven't built yet. That's exactly what our team has spent the past year developing."
