The Harvest Table, a South African wellness brand, will bring its philosophy of transparency and clean-label nutrition to the 2026 ECRM Vitamin, Weight Management & Sports Nutrition Session, scheduled for September 14-17 in Palm Beach Gardens, Florida. The company aims to stand out in a marketplace crowded with complicated formulations and bold marketing claims by focusing on simple, quality ingredients and formulations consumers can understand.
Founder Catherine Clark said, "The wellness category has become incredibly crowded, and consumers are being asked to navigate more products and more marketing messages than ever before. We believe the answer isn't necessarily more ingredients or more complicated formulations. It's creating quality products with purpose and being transparent about what's inside them."
The Harvest Table encourages consumers to look beyond front-of-package marketing and examine what is actually in their nutrition products. This philosophy drives its product development, avoiding unnecessary additives. For example, its Grass Fed Bovine Collagen Granules provide Types I and III collagen from grass-fed bovine sources in a tasteless, instant-dissolving formula free from added gums, fillers, preservatives, artificial flavors, or dyes. Multi Collagen Radiance offers Types I, III, V, and X collagen with Vitamin C, Zinc, and Cranberry for a more comprehensive option. Vegan Protein serves plant-based consumers, also free from unwanted additives.
Another key distinction is The Harvest Table's in-house manufacturing at its custom-built facility in KwaZulu-Natal, South Africa. This control ensures direct oversight of sourcing, formulation, and quality. The facility passes annual Food Safety Assessment audits, meets GMP requirements, and is certified as a Food Safe Facility, with Halal certification for applicable markets. CEO Sam Clark emphasized, "Quality isn't something we want to add to a marketing message after a product has been developed. It starts with the ingredients we choose, continues through how we formulate and manufacture the product, and ultimately shows up in what the consumer receives. Maintaining that control is an important part of who we are."
The company has already expanded its U.S. presence with its initial product range available on Amazon, including Multi Collagen Radiance (12.35 oz Pouch), Bovine Collagen Granules (12.35 oz Pouch), and Vegan Protein (19.40 oz Pouch). Participation in ECRM will allow The Harvest Table to introduce its products and philosophy to the U.S. retail community, sharing the story of a family-run company that has grown without abandoning its founding principles.
Clark noted, "We don't believe consumers need more noise. They need products they can understand and brands they can trust. That's the approach that built The Harvest Table in South Africa, and it's the same approach we're bringing to the United States." For more information, visit The Harvest Table website and its social media channels.
